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Your wearable tracks. anna makes sense of it.

anna reads the data your wearable already collects and turns it into one clear thing to focus on each morning, with the reason behind it. Here is what you get, and what it costs.

What £1.92 a week gets you

  • Over 30 signals read from the wearable you already own. No new device, nothing to log.
  • Up to three months of your Apple Health history read on day one, so guidance starts from your own normal.
  • One clear thing to focus on each morning, with the reason behind it.
  • Small daily steps, from breathing exercises and CBT-based techniques to movement and sleep.
  • Every piece of guidance linked to the research it comes from.
  • Trends over time, and a cycle calendar coloured by how you felt.
  • A report of your last 90 days to take to your doctor.
  • A private vault for blood tests and doctor's notes.

Where anna sits

  1. Tracking appsfrom about £2 a monthLogging and charts
  2. anna appfrom £8.33 a monthDaily guidance
  3. Clinics£85 to £290 an appointmentDiagnosis and treatment

Typical published UK prices, October 2026. anna is everyday wellness support and sits alongside your doctor, never instead of one.

Price

£1.92 a week

£99.99 billed once a year. Save 40% compared with paying monthly.

Or £13.99 a month, cancel any time.

In EU markets: €99.99 a year (€1.92 a week, save 44%) or €14.99 a month.

Download on the App Store

Try it free for seven days. Because anna reads up to three months of the data already in your Apple Health on day one, your first week already shows your own patterns, not a blank page. Nothing is charged during the free week. Cancel any time in your App Store settings.

How we make money

The subscription is the only way we make money. We do not sell ads. We do not sell data.

Before you decide

›How much does anna cost?

anna is free for the first seven days. After that it is £99.99 a year (about £1.92 a week) or £13.99 a month in the UK, and €99.99 a year or €14.99 a month in EU markets. For that, your wearable does the tracking and anna turns it into guidance for your body, every day. Subscription only: no ads, no data sales, no in-app upsells.

›I already use Oura or Clue. Do I need anna as well?

anna doesn't replace them. Your ring or cycle app collects and charts your data. anna reads what they share with Apple Health and turns it into one clear thing to focus on today, with the research behind it. On the annual plan it's about £1.92 a week.

›Is a seven-day trial long enough to know if it works?

anna doesn't start from a blank page. On your first sync it reads up to three months of the history already in your Apple Health, so your guidance is built on your own normal from the first morning, not on an average woman's. The free week shows you real patterns from your own data.

›Does anna include breathing exercises or CBT techniques?

Yes, in small daily doses. Each morning's guidance comes with one or two action cards: practical steps such as a breathing exercise, a technique drawn from cognitive behavioural therapy (CBT), or a movement or sleep step. They are chosen to fit what your data shows that day, so there is no long programme to keep up with. Every card explains the reasoning and links to the research behind it.

anna is everyday wellness support, not medical care. It sits alongside your doctor, never instead of one.